.cm-svc--b2c{--b2c-ink:#1a1f2e;--b2c-muted:#6b6570;--b2c-coral:#e85d4c;--b2c-blush:#faf6f4;--b2c-sand:#f0e8e2;--b2c-line:#1a1f2e1a;--cm-ink:var(--b2c-ink);--cm-muted:var(--b2c-muted);--cm-accent:var(--b2c-coral);--cm-wash:var(--b2c-blush);color:var(--b2c-ink);background:#fff}.cm-svc--b2c .cwd-kicker{color:var(--b2c-coral)}.cm-svc--b2c .b2c-btn{background:var(--b2c-coral)!important;border-color:var(--b2c-coral)!important}.cm-svc--b2c .b2c-btn:hover{filter:brightness(.95)}.b2c-accent{color:var(--b2c-coral)}.b2c-tech-accent,.b2c-role-accent{--cm-accent:#e85d4c}.b2c-tech-accent.cm-tech{background:linear-gradient(180deg,#fff 0%,var(--b2c-blush)100%)}.b2c-role-accent.cm-role{background:var(--b2c-sand)}@keyframes b2c-float{0%,to{transform:translateY(0)rotate(0)}50%{transform:translateY(-12px)rotate(.4deg)}}@keyframes b2c-float-soft{0%,to{transform:translateY(0)}50%{transform:translateY(-7px)}}@keyframes b2c-reveal{0%{opacity:0;transform:translateY(18px)}to{opacity:1;transform:translateY(0)}}@keyframes b2c-kenburns{0%{transform:scale(1)}to{transform:scale(1.08)}}@keyframes b2c-chip-in{0%{opacity:0;transform:translateY(10px)}to{opacity:1;transform:translateY(0)}}.b2c-reveal{animation:.7s both b2c-reveal}.b2c-reveal--delay{animation-delay:.12s}.cm-svc--b2c .cwd-section.b2c-hero{background:var(--b2c-blush);padding:168px 0 3.5rem;position:relative;overflow:hidden}.b2c-hero-bleed{z-index:0;pointer-events:none;position:absolute;inset:0}.b2c-hero-bleed-img{object-fit:cover;object-position:center 30%;opacity:.22;filter:saturate(.85);animation:28s ease-in-out infinite alternate b2c-kenburns}.b2c-hero-bleed-veil{background:linear-gradient(105deg,var(--b2c-blush)0%,#faf6f4eb 42%,#f0e8e28c 100%);position:absolute;inset:0}.b2c-hero-grid{z-index:1;grid-template-columns:minmax(0,1.1fr) minmax(0,.85fr);align-items:start;gap:2.5rem;padding-top:.5rem;display:grid;position:relative}.b2c-chips{flex-wrap:wrap;gap:.5rem;margin:1.35rem 0 0;padding:0;list-style:none;display:flex}.b2c-chips li{border:1px solid var(--b2c-line);letter-spacing:.01em;color:var(--b2c-ink);background:#fff;padding:.4rem .85rem;font-size:.78rem;font-weight:600;transition:border-color .25s,transform .25s,box-shadow .25s}.b2c-chips li:hover{border-color:color-mix(in srgb,var(--b2c-coral)40%,var(--b2c-line));transform:translateY(-2px);box-shadow:0 8px 18px #1a1f2e14}.b2c-hero-tech{flex-wrap:wrap;gap:.55rem;margin:1.1rem 0 0;padding:0;list-style:none;display:flex}.b2c-hero-tech-chip{border:1px solid var(--b2c-line);color:var(--b2c-ink);background:#ffffffeb;align-items:center;gap:.45rem;padding:.4rem .7rem .4rem .45rem;font-size:.72rem;font-weight:650;animation:.55s both b2c-chip-in,5.2s ease-in-out infinite b2c-float-soft;display:inline-flex;box-shadow:0 6px 16px #1a1f2e0f}.b2c-hero-tech-chip:nth-child(2){animation-delay:.23s,.4s}.b2c-hero-tech-chip:nth-child(3){animation-delay:.31s,.8s}.b2c-hero-tech-chip:nth-child(4){animation-delay:.39s,1.2s}.b2c-hero-tech-chip:nth-child(5){animation-delay:.47s,1.6s}.b2c-hero-stage{width:100%;max-width:360px;margin-top:.25rem;margin-left:auto;position:relative}.b2c-hero-photo{aspect-ratio:4/5;border-radius:4px;max-height:400px;position:relative;overflow:hidden;box-shadow:0 22px 48px #1a1f2e29}.b2c-hero-photo img{object-fit:cover;transition:transform 1.1s cubic-bezier(.22,1,.36,1)}.b2c-hero-photo:hover img{transform:scale(1.06)}.b2c-float-cards{pointer-events:none;margin:0;padding:0;list-style:none;position:absolute;inset:0}.b2c-float-card{border:1px solid var(--b2c-line);background:#fffffff5;flex-direction:column;gap:.15rem;min-width:128px;padding:.85rem 1rem;transition:box-shadow .3s;animation:4.2s ease-in-out infinite b2c-float;display:flex;position:absolute;box-shadow:0 12px 28px #1a1f2e1f}.b2c-float-card span{text-transform:uppercase;letter-spacing:.06em;color:var(--b2c-coral);font-size:.68rem;font-weight:700}.b2c-float-card strong{color:var(--b2c-ink);font-size:1.15rem;font-weight:700}.b2c-float-card em{color:var(--b2c-muted);font-size:.72rem;font-style:normal}.b2c-float-card--1{animation-delay:0s;top:12%;left:-8%}.b2c-float-card--2{animation-delay:.75s;top:42%;right:-6%}.b2c-float-card--3{animation-delay:1.35s;bottom:10%;left:8%}.b2c-float-pill{border:1px solid var(--b2c-line);color:var(--b2c-ink);background:#fff;align-items:center;gap:.45rem;padding:.55rem .9rem;font-size:.75rem;font-weight:700;animation:4.8s ease-in-out infinite b2c-float;display:inline-flex;position:absolute;box-shadow:0 10px 24px #1a1f2e1a}.b2c-float-pill--bag{animation-delay:.25s;top:6%;right:4%}.b2c-float-pill--drop{animation-delay:1.05s;bottom:22%;right:-4%}.b2c-stats{background:var(--b2c-ink);color:#fff;padding:1.75rem 0}.b2c-stats-row{grid-template-columns:repeat(4,minmax(0,1fr));gap:1.25rem;display:grid}.b2c-stat{border-left:2px solid var(--b2c-coral);flex-direction:column;gap:.35rem;padding:.25rem .5rem .25rem 1rem;transition:transform .3s;display:flex}.b2c-stat:hover{transform:translateY(-3px)}.b2c-stat strong{letter-spacing:-.02em;font-size:clamp(1.4rem,2.5vw,1.85rem);font-weight:700}.b2c-stat span{color:#ffffffb8;font-size:.85rem;line-height:1.4}.b2c-stall{background:#fff}.b2c-stall-split{grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr);align-items:center;gap:2.75rem;display:grid}.b2c-stall-media{aspect-ratio:4/5;background:var(--b2c-sand);position:relative;overflow:hidden}.b2c-stall-media img{object-fit:cover;transition:transform 1.05s cubic-bezier(.22,1,.36,1)}.b2c-stall-media:hover img{transform:scale(1.07)}.b2c-pain-list{flex-direction:column;gap:1rem;margin:1.75rem 0 0;padding:0;list-style:none;display:flex}.b2c-pain-item{background:var(--b2c-blush);border-left:3px solid var(--b2c-coral);padding:1rem 1.15rem;transition:transform .3s,box-shadow .3s,background .3s}.b2c-pain-item:nth-child(2){transition-delay:30ms}.b2c-pain-item:nth-child(3){transition-delay:60ms}.b2c-pain-item:nth-child(4){transition-delay:90ms}.b2c-pain-item:hover{background:#fff;transform:translate(6px);box-shadow:0 12px 28px #1a1f2e14}.b2c-pain-item h3{margin:0 0 .35rem;font-size:1rem;font-weight:700}.b2c-pain-item p{color:var(--b2c-muted);margin:0;font-size:.92rem;line-height:1.55}.b2c-merch{background:var(--b2c-sand)}.b2c-merch-layout{grid-template-columns:260px minmax(0,1fr);align-items:start;gap:1.75rem;margin-top:2rem;display:grid}.b2c-merch-rail{position:sticky;top:96px}.b2c-merch-rail-card{border:1px solid var(--b2c-line);background:#fff;padding:1rem;transition:box-shadow .35s,transform .35s}.b2c-merch-rail-card:hover{transform:translateY(-3px);box-shadow:0 16px 36px #1a1f2e1a}.b2c-merch-rail-photo{aspect-ratio:5/4;margin-bottom:1rem;position:relative;overflow:hidden}.b2c-merch-rail-photo img{object-fit:cover;transition:transform 1s cubic-bezier(.22,1,.36,1)}.b2c-merch-rail-card:hover .b2c-merch-rail-photo img{transform:scale(1.07)}.b2c-merch-rail-card strong{margin:.35rem 0 .5rem;font-size:1.05rem;display:block}.b2c-merch-rail-card>p:last-child{color:var(--b2c-muted);margin:0;font-size:.88rem;line-height:1.5}.b2c-mosaic{grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem;display:grid}.b2c-mosaic-card{background:#fff;border:1px solid #0000;height:100%;padding:1.35rem 1.4rem;transition:transform .35s cubic-bezier(.22,1,.36,1),border-color .3s,box-shadow .35s}.b2c-mosaic-card:hover{border-color:color-mix(in srgb,var(--b2c-coral)35%,var(--b2c-line));transform:translateY(-6px)scale(1.015);box-shadow:0 20px 42px #1a1f2e1a}.b2c-mosaic-card em{color:var(--b2c-coral);letter-spacing:.04em;font-size:.75rem;font-style:normal;font-weight:700}.b2c-mosaic-kicker{text-transform:uppercase;letter-spacing:.08em;color:var(--b2c-muted);margin-top:.35rem;font-size:.72rem;font-weight:600;display:block}.b2c-mosaic-card h3{margin:.4rem 0 .5rem;font-size:1.08rem;font-weight:700}.b2c-mosaic-card>p{color:var(--b2c-muted);margin:0 0 .85rem;font-size:.9rem;line-height:1.55}.b2c-mosaic-card ul{flex-direction:column;gap:.35rem;margin:0;padding:0;list-style:none;display:flex}.b2c-mosaic-card li{color:var(--b2c-ink);padding-left:.9rem;font-size:.84rem;position:relative}.b2c-mosaic-card li:before{content:"";background:var(--b2c-coral);border-radius:50%;width:5px;height:5px;position:absolute;top:.55em;left:0}.b2c-checkout-split{grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);align-items:center;gap:2.5rem;display:grid}.b2c-checkout-media{aspect-ratio:5/6;background:var(--b2c-sand);position:relative;overflow:hidden}.b2c-checkout-media img{object-fit:cover;transition:transform 1.05s cubic-bezier(.22,1,.36,1)}.b2c-checkout-media:hover img{transform:scale(1.07)}.b2c-point-cards{flex-direction:column;gap:.85rem;margin:1.5rem 0 0;padding:0;list-style:none;display:flex}.b2c-point-card{background:var(--b2c-blush);border:1px solid var(--b2c-line);padding:1rem 1.15rem;transition:transform .3s,box-shadow .3s,border-color .3s}.b2c-point-card:hover{border-color:color-mix(in srgb,var(--b2c-coral)30%,var(--b2c-line));transform:translateY(-3px)scale(1.01);box-shadow:0 12px 28px #1a1f2e12}.b2c-point-card h3{margin:0 0 .3rem;font-size:.98rem;font-weight:700}.b2c-point-card p{color:var(--b2c-muted);margin:0;font-size:.9rem;line-height:1.5}.b2c-point-cards--stack .b2c-point-card{background:#fff}.b2c-mobile{background:var(--b2c-blush)}.b2c-mobile-panel{grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);align-items:center;gap:2.5rem;display:grid}.b2c-mobile-media{aspect-ratio:4/5;position:relative;overflow:hidden}.b2c-mobile-media img{object-fit:cover;transition:transform 1.05s cubic-bezier(.22,1,.36,1)}.b2c-mobile-media:hover img{transform:scale(1.06)}.b2c-mobile-badge{color:var(--b2c-ink);background:#fffffff5;align-items:center;gap:.45rem;padding:.6rem .95rem;font-size:.78rem;font-weight:700;animation:4s ease-in-out infinite b2c-float;display:inline-flex;position:absolute;bottom:1rem;left:1rem;box-shadow:0 10px 24px #1a1f2e1f}.b2c-loyalty-strip{background:var(--b2c-ink);color:#fff;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:0;display:grid;overflow:hidden}.b2c-loyalty-copy{padding:clamp(1.75rem,4vw,2.75rem)}.b2c-loyalty-copy .cwd-kicker{color:#ffb4a8}.b2c-loyalty-copy .cwd-h2,.b2c-loyalty-copy h2{color:#fff}.b2c-loyalty-copy .cwd-lead{color:#ffffffb8}.b2c-loyalty-points{flex-direction:column;gap:1rem;margin:1.5rem 0 0;padding:0;list-style:none;display:flex}.b2c-loyalty-points li{border-bottom:1px solid #ffffff1f;flex-direction:column;gap:.25rem;padding-bottom:1rem;transition:transform .25s;display:flex}.b2c-loyalty-points li:hover{transform:translate(4px)}.b2c-loyalty-points li:last-child{border-bottom:0;padding-bottom:0}.b2c-loyalty-points strong{font-size:.98rem}.b2c-loyalty-points span{color:#ffffffad;font-size:.9rem;line-height:1.5}.b2c-loyalty-media{min-height:360px;position:relative;overflow:hidden}.b2c-loyalty-media img{object-fit:cover;transition:transform 1.1s cubic-bezier(.22,1,.36,1)}.b2c-loyalty-strip:hover .b2c-loyalty-media img{transform:scale(1.05)}.b2c-delivery{background:#fff}.b2c-runway{grid-template-columns:repeat(5,minmax(0,1fr));gap:.75rem;margin:2rem 0 0;padding:0;list-style:none;display:grid;position:relative}.b2c-runway:before{content:"";background:linear-gradient(90deg,var(--b2c-coral),var(--b2c-sand));opacity:.55;pointer-events:none;height:2px;position:absolute;top:1.35rem;left:4%;right:4%}.b2c-runway-step{background:0 0;padding:0 .35rem .5rem;transition:transform .35s cubic-bezier(.22,1,.36,1);position:relative}.b2c-runway-step:hover{transform:translateY(-8px)}.b2c-runway-step>span{background:var(--b2c-coral);color:#fff;z-index:1;justify-content:center;align-items:center;width:2.4rem;height:2.4rem;margin-bottom:.85rem;font-size:.78rem;font-weight:700;transition:transform .3s,box-shadow .3s;display:inline-flex;position:relative}.b2c-runway-step:hover>span{transform:scale(1.08);box-shadow:0 8px 20px #e85d4c59}.b2c-runway-step h3{margin:0 0 .4rem;font-size:.98rem;font-weight:700}.b2c-runway-step p{color:var(--b2c-muted);margin:0;font-size:.84rem;line-height:1.5}.b2c-studio{background:var(--b2c-blush);grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:0;margin-top:3rem;display:grid;overflow:hidden}.b2c-studio-media{min-height:340px;position:relative;overflow:hidden}.b2c-studio-media img{object-fit:cover;transition:transform 1.1s cubic-bezier(.22,1,.36,1)}.b2c-studio:hover .b2c-studio-media img{transform:scale(1.05)}.b2c-studio-copy{flex-direction:column;justify-content:center;padding:clamp(1.5rem,3.5vw,2.5rem);display:flex}.b2c-studio-copy h3{margin:.35rem 0 .75rem;font-size:clamp(1.25rem,2.2vw,1.65rem);font-weight:700;line-height:1.2}.b2c-studio-copy>p{color:var(--b2c-muted);margin:0;font-size:.95rem;line-height:1.6}.b2c-studio-metrics{grid-template-columns:repeat(3,minmax(0,1fr));gap:.75rem;margin-top:1.5rem;display:grid}.b2c-studio-metrics div{border:1px solid var(--b2c-line);text-align:center;background:#fff;padding:.75rem .5rem;transition:transform .3s,border-color .3s}.b2c-studio-metrics div:hover{border-color:color-mix(in srgb,var(--b2c-coral)35%,var(--b2c-line));transform:translateY(-3px)}.b2c-studio-metrics strong{color:var(--b2c-coral);font-size:1.25rem;font-weight:700;display:block}.b2c-studio-metrics span{color:var(--b2c-muted);margin-top:.25rem;font-size:.72rem;line-height:1.35;display:block}.b2c-launch-band{background:var(--b2c-sand);grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:0;margin-top:2rem;display:grid;overflow:hidden}.b2c-launch-media{min-height:280px;position:relative;overflow:hidden}.b2c-launch-media img{object-fit:cover;transition:transform 1.05s cubic-bezier(.22,1,.36,1)}.b2c-launch-band:hover .b2c-launch-media img{transform:scale(1.06)}.b2c-launch-copy{flex-direction:column;justify-content:center;align-items:flex-start;gap:.75rem;padding:clamp(1.5rem,3.5vw,2.5rem);display:flex}.b2c-launch-copy h3{margin:0;font-size:clamp(1.2rem,2vw,1.55rem);font-weight:700;line-height:1.2}.b2c-launch-copy>p{color:var(--b2c-muted);max-width:36rem;margin:0;font-size:.95rem;line-height:1.55}@media (max-width:1100px){.b2c-runway{grid-template-columns:repeat(3,minmax(0,1fr))}.b2c-runway:before{display:none}.b2c-merch-layout{grid-template-columns:1fr}.b2c-merch-rail{position:static}}@media (max-width:900px){.cm-svc--b2c .cwd-section.b2c-hero{padding-top:140px}.b2c-hero-grid,.b2c-stall-split,.b2c-checkout-split,.b2c-mobile-panel,.b2c-loyalty-strip,.b2c-studio,.b2c-launch-band{grid-template-columns:1fr}.b2c-hero-stage{margin-inline:auto;max-width:300px;min-height:0;margin-top:.75rem}.b2c-hero-photo{max-height:340px}.b2c-float-card--1{left:2%}.b2c-float-card--2{right:2%}.b2c-stats-row{grid-template-columns:repeat(2,minmax(0,1fr))}.b2c-mosaic{grid-template-columns:1fr}.b2c-loyalty-media,.b2c-studio-media,.b2c-launch-media{min-height:260px}.b2c-runway{grid-template-columns:1fr}}@media (max-width:560px){.b2c-stats-row,.b2c-studio-metrics{grid-template-columns:1fr}.b2c-float-card--3,.b2c-float-pill--drop,.b2c-hero-tech-chip:nth-child(n+4){display:none}}.b2c-tech-arch{background:radial-gradient(ellipse 50% 40% at 0% 0%,#e85d4c14,transparent 55%),linear-gradient(180deg,#fff 0%,var(--b2c-blush)100%)}.b2c-arch-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem;margin-top:1.75rem;display:grid}.b2c-arch-card{border:1px solid var(--b2c-line);background:#fff;padding:1.4rem 1.35rem;transition:transform .25s,border-color .25s,box-shadow .25s;position:relative;overflow:hidden}.b2c-arch-card:before{content:"";background:var(--b2c-coral);transform-origin:top;width:3px;transition:transform .3s;position:absolute;inset:0 auto 0 0;transform:scaleY(0)}.b2c-arch-card:hover{border-color:color-mix(in srgb,var(--b2c-coral)40%,var(--b2c-line));transform:translateY(-3px);box-shadow:0 14px 32px #1a1f2e14}.b2c-arch-card:hover:before{transform:scaleY(1)}.b2c-arch-card-top{justify-content:space-between;align-items:center;margin-bottom:.85rem;display:flex}.b2c-arch-icon{background:color-mix(in srgb,var(--b2c-coral)12%,#fff);width:2.5rem;height:2.5rem;color:var(--b2c-coral);border-radius:.55rem;place-items:center;display:grid}.b2c-arch-card-top em{letter-spacing:.08em;color:var(--b2c-muted);font-size:.75rem;font-style:normal;font-weight:700}.b2c-arch-card h3{color:var(--b2c-ink);margin:0 0 .5rem;font-size:1.08rem}.b2c-arch-card p{color:var(--b2c-muted);margin:0;font-size:.92rem;line-height:1.6}.b2c-arch-tags{flex-wrap:wrap;gap:.4rem;margin:1rem 0 0;padding:0;list-style:none;display:flex}.b2c-arch-tags li{background:var(--b2c-blush);border:1px solid var(--b2c-line);color:var(--b2c-ink);padding:.28rem .55rem;font-size:.7rem;font-weight:650}.b2c-tech-help{background:#fff}.b2c-help-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:.85rem;margin-top:1.75rem;display:grid}.b2c-help-card{background:var(--b2c-blush);border:1px solid var(--b2c-line);align-items:flex-start;gap:.75rem;padding:1.15rem 1.2rem;transition:transform .22s,border-color .22s,background .22s;display:flex}.b2c-help-card:hover{border-color:color-mix(in srgb,var(--b2c-coral)35%,var(--b2c-line));background:#fff;transform:translate(4px)}.b2c-help-check{color:var(--b2c-coral);flex-shrink:0;margin-top:.15rem}.b2c-help-card h3{color:var(--b2c-ink);margin:0 0 .35rem;font-size:.98rem}.b2c-help-card p{color:var(--b2c-muted);margin:0;font-size:.88rem;line-height:1.55}.b2c-integ-panel{color:#fff;background:linear-gradient(135deg,#1a1f2e 0%,#2a3142 100%);grid-template-columns:1fr 1.1fr;align-items:start;gap:1.75rem;margin-top:2.25rem;padding:1.75rem;display:grid}.b2c-integ-copy .cwd-kicker{color:#f0a89a}.b2c-integ-copy h3{color:#fff;margin:.35rem 0 .75rem;font-size:clamp(1.25rem,2.2vw,1.65rem)}.b2c-integ-copy p{color:#ffffffb8;margin:0;font-size:.95rem;line-height:1.65}.b2c-integ-list{gap:.55rem;margin:0;padding:0;list-style:none;display:grid}.b2c-integ-list li{background:#ffffff0f;border:1px solid #ffffff1a;gap:.15rem;padding:.7rem .85rem;transition:background .2s,border-color .2s;display:grid}.b2c-integ-list li:hover{background:#ffffff1a;border-color:#e85d4c73}.b2c-integ-list strong{letter-spacing:.04em;text-transform:uppercase;color:#f0a89a;font-size:.82rem}.b2c-integ-list span{color:#ffffffd9;font-size:.88rem;line-height:1.45}@media (max-width:900px){.b2c-arch-grid,.b2c-help-grid,.b2c-integ-panel{grid-template-columns:1fr}}@media (prefers-reduced-motion:reduce){.b2c-reveal,.b2c-float-card,.b2c-float-pill,.b2c-mobile-badge,.b2c-hero-bleed-img,.b2c-hero-tech-chip{animation:none}.b2c-mosaic-card:hover,.b2c-point-card:hover,.b2c-runway-step:hover,.b2c-runway-step:hover>span,.b2c-pain-item:hover,.b2c-stat:hover,.b2c-stall-media:hover img,.b2c-checkout-media:hover img,.b2c-hero-photo:hover img,.b2c-mobile-media:hover img,.b2c-merch-rail-card:hover .b2c-merch-rail-photo img,.b2c-loyalty-strip:hover .b2c-loyalty-media img,.b2c-studio:hover .b2c-studio-media img,.b2c-launch-band:hover .b2c-launch-media img,.b2c-arch-card:hover,.b2c-help-card:hover{transform:none}}
